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        4AM Group Success Story

Northwest Culinary Academy of Vancouver (NWCAV), Vancouver, BC
Project: Web site design and development / Corporate identity branding
Year: 2003 - 2004
Website: www.nwcav.com

identity branding - corporate logo
interface detail

overview
The Northwest Culinary Academy of Vancouver (NWCAV) is a unique and progressive chef training and Vancouver cooking school built, owned, and operated by its dedicated chef instructors. Their curriculum were designed from the student perspective. They concluded that if they were to start all over in the field as students - based on what they now know as ex-students, apprentices, professional chefs, and experienced chef instructors - they would want to be taught in a school like the Northwest Culinary Academy of Vancouver. We believe that only a chef designed, chef administrated, and chef owned school - very much like a chef owned fine dining restaurant, free of management restrictions - can best provide a personalized and evolving experience for its students.

The Northwest Culinary Academy of Vancouver (NWCAV) engaged 4AM Group to design and develop and engaging informational web site catered to an international audience.


results
4AM Group performed a thorough analysis and reivew of NWCAV's competition in Vancouver and abroad and designed a unique and professional corporate web site for the Northwest Culinary Academy of Vancouver. The web site creative design was developed to give the visitor a feeling of an Academy rather than a regular institution or school. A clean, crisp and consistent horizontal navigation system was built for great usability. Engaging visual images were used to present the text information. The web site was built with easy updating and maintenance in mind.

In addition, 4AM Group also developed the academy's brand and identity. The logo and colour palette were designed to give the Academy a West Coast feel with the Indian red and green colours. The corporate branding gives the Northwest Culinary Academy of Vancouver a contemporary and unique look.

If you have any questions regarding your next web site design, email marketing or IT project, please don’t hesitate to contact us.



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4AM Group consists of several divisions including 4AM Connect, 4AM FreeWeb and 4AM Recommends providing free initial consulting for web design, website development, email marketing, internet consulting, search engine optimization, brand identity and print, ecommerce, custom applications, multimedia, and web page hosting in Vancouver, Victoria, Whistler, and Kelowna, BC, Calgary and Edmonton, Alberta, Toronto and Ottawa, Ontario, Montreal, Quebec, New York and New Jersey, New York, Seattle, Washington, Portland, Oregon, San Francisco and Los Angeles, California, Denver, Colorado, Miami, Florida, West Virginia and more!

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